Search Results for: PR News’ PR People, People to Watch & Top Places to Work Awards Luncheon- November 29, 2012

For the fourth quarter running, software powerhouse Microsoft topped the Delahaye quarterly index of how media coverage affects the corporate reputations of the largest U.S. companies. No surprise there, but others validate the old adage… Continued

While it's still true that money makes the world go round -- for small and medium businesses, at any rate -- e-mail and the Web similarly have become critical in propelling movement forward, according to… Continued

PR News has launched the PR News Legal PR Bulletin, a microsite that explains complicated issues surrounding lawsuits, crises and how to best work with legal counsel. The Bulletin, in partnership with Medialink, contains articles,… Continued

A Conundrum For The Counselors By Matthew Schwartz The Pointe Hilton Tapatio Cliffs Resort in Phoenix was an appropriate setting for the Counselors Academy Spring Conference last week. The sun-dappled resort resembled a maze, and… Continued

Euro RSCG Magnet recently released its list of the top 25 blogs -- blogs that consistently rank high in terms of unique visits, links from other sites and media coverage. Here are Euro RSCG Magnet's… Continued

Marketing And PR Depts. Grow Closer, But Significant Gaps Persist There is a growing equality between marketing and PR departments in terms of working more closely together on critical issues like product launches and crisis… Continued

(In just a short time, corporate social responsibility, or CSR, has climbed to the top of the business agenda. CSR presents senior PR executives with a tremendous opportunity to enhance their value throughout the organization… Continued

Tracking education life is big business for mainstream media. U.S. News & World Report, of course, each year runs special issues devoted to the best U.S. colleges and best graduate schools while BusinessWeek every other… Continued

COMPANY: Siemens Foundation PR AGENCY: Dentsu Communications BUDGET: $36,000 in fees for concert, $50,000 for expenses TIMEFRAME: 2004 While researching student bios in order to write press releases about the finalists in 2002's Siemens Westinghouse… Continued

Which newswire sources do newshounds most regularly pay attention to? Which types of media favor newswire distribution over other media? Most PR execs, eager to puff their clients, would jump at the chance to discover… Continued