The ironies seem inescapable. As people all over the planet today (May 3) acknowledge World Press Freedom Day: it takes a brutal invasion of Ukraine to bolster awareness that journalists die every year to do… Continued
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‘Sustainability,’ ‘Diversity’ Were Top Keywords in ’21 B2C, B2B Social Posts
January 10th, 2022 by Erika Bradbury
For this month’s data column, we took a look at the top topics posted by both B2B and B2C brands in 2021. While both posted generally on sustainability, DEI and pandemic-related topics, the keywords that found the most engagement varied greatly between the B2C and B2B brands, according to exclusive data from Shareablee.
Introducing the 2021 Education A-List
February 8th, 2021 by PRNEWS
PRNEWS introduces the 2021 Education A-List, the 35 educational institutions advancing careers in PR and communications.
Lessons Earned: Never Hold Back from Giving Your Fullest Self
January 18th, 2021 by David W. Brown
'Bring your true self to work' is an often-used phrase. For David Brown, it's a lesson he learned as a youth and carried with him into adulthood. Today, he imparts it daily to students and fellow PR professionals. Yet, he's constantly reminded of its importance. For example, during the country's recent racial reckoning and on a visit to his 100-year-old grandmother.
PRN Daily 11.18
November 17th, 2020 by Nicole Schuman
November 18, 2020 Do Your Homework to Whittle Down That Media List There's no definitive way to pitch. Some prefer to send out news to as many content providers as possible and see what sticks.… Continued
PRN Daily 11.12
November 11th, 2020 by Nicole Schuman
November 17, 2020 Honoring Those Who've Served: A Message on Veterans Day A veteran and PR pro looks at the similarities between working in military affairs and civilian operations. The common bond, he writes, is… Continued
How to Research the Reporters You Want to Pitch
August 5th, 2019 by Mark Renfree
When it comes to pitching reporters, the more things change, the more they stay the same. While Twitter and contacts saved to your phone replace Rolodexes, much of the work to land impactful placements remains developing solid relationships with reporters. Software offerings can give you a list of potential media contacts in a few minutes, but seasoned pros still caution against blasting reporters with generic emails.
PR News Eletter 03272018
March 27th, 2018 by [email protected]
Dear Subscriber, Welcome to your weekly issue of PR News! I encourage you to read each story thoroughly, and take in all the tips, tactics and best practice examples we offer in each issue. As… Continued
Innovation Defines PR Team Leaders of the Year Brooks and Erlingsson
December 13th, 2017 by Chris Seymour
Within a month of taking leadership, Jodi Brooks led what Harold Burson calls one of the most significant new business wins in the history of Burson-Marsteller. And at SAP, Atle Erlingsson drove an internal campaign on gender pay equality and a successful media campaign that garnered coverage in Forbes, Fox, CNBC and the Wall Street Journal, helping the company to be named for the first time to Fortune’s Top 100 workplaces.
2017 PR People Award Winners Announced by PR News
December 5th, 2017 by Jerry Ascierto
An all-star lineup of communicators who routinely go above and beyond the call of duty were honored at the 2017 PR People Awards Luncheon, held Dec. 5 at the historic National Press Club in Washington, D.C. When accepting their awards, many of them expressed the need to be humble, to be receptive to new ideas and ultimately, to be an active listener, as the keys to their success.