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 	 Subscriber Resource Center

 

A Hands-On Leadership Workshop from PR News and CommCore Consulting Group

Wednesday, February 25, 2009
New York City @ PR News Headquarters
8:30 - 4:30 p.m.

Space is limited to 20 PR professionals. Reserve your spot now.

Per Person Fee $895

In these tough economic times, improving your presentation skills for meetings, pitches, speeches, webinars or seminars, and conference calls is more important than ever for your professional and personal development.

That's why you should join us on February 25 at this one of a kind Presentation Training Workshop -- an exclusive on-site workshop for PR professionals to improve their presentation skills. You will receive one-on-one training and small group training, in this intensive one-day course led by top media trainers Andy Gilman, President & CEO, CommCore Consulting Group and Laine Conklin, Senior Consultant, CommCore Consulting Group. This one day of presentation training will transform how you and your key executives present themselves to the media.

The 4 most common communications problems PR professionals face are:

Winning new business pitches/proposals/initiatives
Getting buy-in from senior management on your PR programs
Managing day-to-day client interactions and meetings
Internal communications - up and down in your organization

What we'll cover:
  • The importance of impression for internal and external presentations
  • Six Techniques for the Best Opening You’ve ever Delivered” for a speech, presentation or meeting
  • Advanced Audience Analysis : How to fine tune for a specific presentation
  • Mind Mapping for presentation brainstorming and Q & A
  • Speech/Presentation/Meeting/Call Organization Techniques
  • Use of Visuals: What, When, How Much, Choreography and Flow
  • Q & A: Strategies including Meeting Management Skills

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Who is this course for?

PR and marketing professionals in the following areas:

  • Community Relations
  • Corporate Communications
  • Corporate Social Responsibility
  • Employee Communications
  • Financial/Investor Relations
  • Human Resources
  • Interactive PR
  • Investor Relations
  • Marketing Communications
  • Marketing
  • Media Relations
  • New media
  • Philanthropy
  • PR Firms
  • Public Relations
  • Public Affairs
  • Research

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Your take-aways:
    • Presentation Tip Card
    • Workshop Workbook
    • A copy of Get to the Point
About CommCore

CommCore is one of the premiere Media Training companies in the U.S. and around the world.  They have prepared people for positive and crisis interviews with clients in the High Tech, Automotive, Pharmaceutical, Publishing, Government and Not-for-Profit arenas.  CommCore consultants have assisted on some of the most public media events of our generation:  Tylenol, SARS, Columbia and Challenger accidents, as well as positive publicity for scores of products and services.

About the Trainers

Andrew D. GilmanAndrew Gilman
President & CEO
CommCore Consulting Group

Andrew Gilman, president of CommCore Consulting Group, has been a communications strategist, crisis counselor and keynote speaker for more than twenty years.  Co-author of the best-selling book Get To The Point (Bantam 1990), Andrew is also a lawyer and award-winning journalist.

He frequently is called upon to help senior executives prepare for media interviews, new business presentations, board meetings, testimony before Congressional committees and regulatory agencies, expert witnessing in lawsuits, appearances on TV and radio, road shows, analyst presentations, and investor meetings. Andrew also develops and directs the CommCore training and consulting services.  His copyrighted training innovations include the Two-Minute Talking Memo, Art of the Sound Bite and Message Mapping for media interviews.

As a crisis communications expert, Andrew’s experience includes providing advice to the University of Virginia Medical Center in the baby-switching incident and counsel to Johnson & Johnson during Tylenol I.  The J&J assignment included coaching Chairman James Burke for interviews on 60 Minutes and in other national media.  He also prepared senior Martin Marietta executives for Congressional hearings following the Challenger accident.  Andrew conducts crisis simulations for General Motors, pharmaceutical companies and industry associations, where he teaches participants how to take control of news events instead of just reacting to the next fact.  Andrew created CommCore’s industry leading software product Crisis Plan wRiter, a program that helps clients create a data base and respond in crisis situations. MORE


Laine ConklinLaine Conklin
Senior Consultant
CommCore Consulting Group

Laine Conklin brings over fifteen years of experience as a marketing professional, writer and teacher. She has delivered executive communications coaching for senior executives and spokespeople at Pharmacia, Ebay, AOL/Time Warner and Deutsche Bank.

Recognized for her peer-level coaching and ability to transform technical concepts into laymen’s language, Laine is sought after by senior executives including CEOs and CFOs. She has extensive experience in the healthcare, technology, financial services and consumer goods sectors. Laine specializes in executive/leadership communications skills, presentation skills, media skills, and meeting facilitation skills. Laine has also prepared managers, salespeople, and spokespeople to speak to various audiences including customers, employees, analysts, investors and the media. MORE


Questions & Location

 

If you'd like to register by phone or have questions regarding the program, please contact conference coordinator, Saun Sayamongkhun at ssayamongkhun@accessintel.com; 301-354-1610.  The workshop will be held in the PR News office, 110 William Street, 11th Floor, New York, NY 10038.

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