Adam Shapiro Vice President Widmeyer Communications

Adam Shapiro is a stellar Vice President at Widmeyer Communications and he recently helped secure coverage for the New Commission on the Skills of the American Workforce in a TIME Magazine cover story. Adam spent hours tracking down a reporter at TIME Magazine, whom he’d been informed was doing a related cover story on the decline of the US education system. Over months of working closely with the reporter, he scored a huge hit when the Time magazine cover story came out and included key angles behind the report. Additionally, he specifically lobbied the author of the cover story to write a follow up piece that was posted on TIME’s Web site. This follow up story was the highest ranked emailed story on the Time site on Friday, December 15th. Adam also helped secure coverage in The Washington Post and in a story by the Associated Press, and he helped garner an extensive story on The CBS Evening News with Katie Couric.

– submitted by Stephanie Morris
Widmeyer Communications

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