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PR News' 2012 Editorial Calendar

PR News is published weekly. If you have a story idea or suggestion, please contact Scott Van Camp (212-621-4693)

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Below are some of the topics we’ll be covering in our weekly publication; also listed are our special issues for 2012 and opportunities for bonus distribution at PR News events. In addition to these topics, all issues of PR News include in-depth case studies of successful PR campaigns, Tip Sheets, How To columns and exclusive data and checklists.

Please contact us with story ideas or to forward expert sources on these topics.

  • January: Social Media Report Card; B2B Communications; Measuring PR Success in Product Launches; Agency PR Council Roundtable
  • February: Choosing the Right Crisis Spokespeople; Communicating Healthcare Legislation Internally; Management POV; Measuring Local vs. Global CSR Efforts; B2B Communications; Nonprofit PR Council Roundtable; PR Associations and Social Media; Image Patrol; bonus distribution at Feb. 16 Digital PR Summit in San Francisco
  • March: Corporate PR Council Roundtable; Top Brands Twitter Watch; Management POV; CSR and the Media; Social Media Report Card; Data Point: Media Watch; B2B Communications; bonus distribution at March 15 Nonprofit PR Awards Luncheon in Washington, DC; Special Issue: Nonprofit PR Awards
  • April: Top Brands Twitter Watch; Management POV; B2B Communications; Data Point: Media Watch; Data Point: Facebook Presence of Top 25 Brands; Image Patrol; bonus distribution at April 17 CSR Awards Luncheon in Washington, DC; bonus distribution at PR Measurement Conference in Washington, DC; Special Issue: CSR Awards; Special Issue on PR Measurement
  • May:Top Brands Twitter Watch; Management POV; Data Point: Media Watch; Social Media Report Card; B2B Communications; Data Point: PR Associations and Social Media
  • June: Nonprofit PR Council Roundtable; Top Brands Twitter Watch; Management POV; B2B Communications; Data Point: Media Watch; bonus distribution at June 22 Digital PR Summit in New York
  • July: Corporate PR Council Roundtable; Top Brands Twitter Watch; Social Media Report Card; B2B Communications; Management POV
  • August: Image Patrol; Data Point: Social Media Presence of Top 25 Brands; Agency PR Council Roundtable; Management POV; Top Brands Twitter Watch; B2B Communications
  • September: Data Point: PR Associations and Social Media; Social Media Report Card; B2B Communications; Image Patrol; bonus distribution at Platinum PR Awards Luncheon in New York; Special Issue: Platinum PR Awards
  • October: Social Media Report Card; Top Brands Twitter Watch; B2B Communications; bonus distribution at Digital PR Awards Luncheon and at Digital PR Summit in Washington, DC; Special Issue: Digital PR Awards
  • November: Image Patrol; Data Point: Facebook Presence of Top 25 Brands; B2B Communications; Management POV
  • December: Data Point: Media Watch; Data Point: PR Associations and Social Media; Management POV; bonus distribution at PR People Awards Luncheon in Washington, DC; Special Issue: All-Stars Issue (PR People Awards & 15-to-Watch)


2012 PR News Guidebooks:


February:
Corporate Social Responsibility & Green PR Guidebook (Vol. 5)

March: Media Relations Guidebook

April: PR Measurement Guidebook (Vol. 6)

June: Top 100 Case Studies in PR (Vol. 6)

July: Crisis Management Guidebook (Vol. 6)

August: Digital PR Guidebook (Vol. 5)

September: Media Training Guidebook (Vol. 5)


October: Nonprofit PR Guidebook


December
: Employee Communications Guidebook (Vol. 4)


Guidebook Contributions:

To contribute an article to any of the guidebooks, contact sgoldstein@accessintel.com

Contacts:

Editor: Scott Van Camp at svancamp@accessintel.com
Events & Awards: Amy Jefferies, director of marketing at ajefferies@accessintel.com


Sponsorships/Advertising:

To sponsor a special issue or other PR News program, contact Diane Schwartz at (212-621-4964).


 

 

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