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Gen Y Lives for Tech; Sales & Marketing's Shared Interests; Branded Content Sites Score Big

August 18, 2008

*Hip Gen Y-ers Lead the Tech Charge, Companies Try to Catch Up: Companies are still searching for ways to integrate their services into the life of Generation Y, the tech-savvy 18-to28-year-old demographic so vital to their future revenue streams. Forrester Research's 2008 North America Technographics...

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