Quick Study: The Waning Life Span Of Trade Shows; An Energy Crisis Hits The Office; Ageny-Client Disconnects

*Trade Show Exhibitions Becoming Extinct? A recent BMA Trade Show survey depicts a marketing channel in transition. On June 15, 2007, during the Business Marketing

Association Annual Conference, Tim Roberts, president of Catalyst Exhibits Inc., released survey results sounding a wake-up call for marketers. The survey questioned

nearly 10,000 B2B and corporate marketing professionals. Here are some of the statistics you should know: