â–¶ Crises Confidence Low: A survey of company executives conducted by Pillsbury Winthrop Shaw Pittman and Levick Strategic Communications finds that though 60% of respondents say their companies have a crisis plan in place, just 29% feel very confident their organization would respond effectively in a crisis, while 56% say they feel somewhat confident that they would respond effectively. Other findings include:
• 42% of execs say their company was the subject of a government investigation in the past three years; and 24% state that their company had faced a natural disaster and an equal number say their company had experienced a data loss or security breach.
• 79% say their companies made minor or major changes to their crisis protocol to make it more effective following a crisis. Among the changes were more training (21%) and conducting a crisis audit (18%).
Source: Pillsbury Winthrop Shaw Pittman/Levick Strategic Communications
â–¶ Social Media—Yawn: A Gartner survey finds that certain segments of social media users are suffering from “social media fatigue.” Of the more than 6,000 people ages 13 to 74 polled worldwide, 24% overall say they are now visiting their favorite social media site less often than when they first signed up for the platform. Related findings include:
• 37% of younger respondents say they’re using their favorite social media site more often.
• Privacy concerns were the most prevalent reason cited for lower social media consumption. Other reasons include just plain boredom or “superficial” contacts.
Source: Gartner