PROMOTIONS/NEW HIRES

David MacKay was appointed a senior managing director in Hill and
Knowlton's Washington, D.C. office. He was a vice president and group
leader in Ketchum Public Relations' D.C. office.

In the same office, Linda Taira, a former CBS News correspondent,
was added as senior managing director, media relations. Immediately
prior to joining H&K, she also was at Ketchum's Washington office,
where she was senior vice president/director of media relations.
(H&K/New York, 212/885-0300)

Arnold Public Relations, Boston, promoted Lou Anne Banks to vice
president/associate director. She was associate director.

Gil Bashe, executive managing director of the healthcare group in
Hill and Knowlton's (H&K) New York office, was promoted to director of
H&K's Worldwide Health and Pharmaceutical Practice.

Nadine DeGenova was appointed publicrelations director for Market
Group International and its sister agency, First Marketing Group. The
marketing and PR agencies are located in Maitland, Fla.

Cramer-Krasselt, Chicago, promoted Karen Fishman to vice
president of the agency. She will continue to serve as director of
creative services, public relations.

David Furhman, formerly vice president of corporate
communications at Stride Rite Corp. , Cambridge, Mass., joined
high-tech PR firm The Weber Group, Cambridge, as vice president.

Burson-Marsteller, New York, hired Leslie Gaines-Ross as managing
director of research and development in the firm's perception
management consulting and knowledge practice. She was communications
and marketing director at Fortune magazine.

Bonnie Jacobs joined Earle Palmer Brown, Philadelphia, as vice
president/management supervisor. She was an account group director at
another Philadelphia firm, Dorland Sweeney Jones.

Sara Muller was promoted to vice president of public relations at
Stoorza, Ziegaus & Metzger, San Diego. She was director of the
company's San Diego PR division. (Stoorza also has California offices
in Los Angeles, Riverside, Sacramento and the San Francisco area.)

The Pollack PR Marketing Group, Los Angeles, promoted Director of
Marketing Services Stefan Pollack to vice president.

Daniel Relton joined GCI Group, New York, as director of
recruitment, training and development. He was manager of human
resources at Manning, Selvage & Lee, New York.

White & Co., San Francisco, hired Karla Trippe as director of
integrated marketing. She joined from software company Symantec Corp.
[SYMC], where she held various marketing positions.