Tinnerman Connects with Bianchi Public Relations for Brand PR
June 4, 2007 | 5:32 am
TROY, Mich., June 4 /PRNewswire/ - Tinnerman Palnut Engineered Products,
Inc. -- a world leader in offering automotive and industrial original
equipment manufacturers connection engineering solutions that can simplify and
revolutionize the way products are assembled -- has selected Bianchi Public
Relations, Inc. as its public relations agency of record.
The announcement was made by Jeff Steiner, executive vice president and
chief marketing officer for Tinnerman, and James A. Bianchi, president of the
PR firm.
"We are pleased to have the opportunity to work with Tinnerman, which has
a rich heritage of innovation and an exciting future," said Bianchi. "Our
mission is to help the company demonstrate how its expertise can be used to
speed assembly, cut costs and enhance product quality across a wide-range of
industry segments."
Bianchi PR will provide public relations planning, counsel and media
relations assistance to Tinnerman, helping to promote the company's commitment
to quality products and superior service.
Tinnerman recently launched a new brand image, which included a new
shortened name, logo, slogan and Web site. According to Steiner, the new brand
signifies the revitalization of the company and its focus on connection
engineering, expanding product development and lean product assembly.
Tinnerman Palnut Engineered Products (www.tinnerman.com) is a world leader
in the design, production and supply of sophisticated engineered spring steel
fasteners, precision stampings, plastic components and related assemblies to
automotive and industrial original equipment manufacturers. The company's
major customers include Chrysler, Ford, General Electric, General Motors,
Honda, John Deere, Johnson Controls, Lear, Mattel, Mercedes-Benz, Nissan and
Toyota.
With headquarters in Brunswick, Ohio, the company operates engineering and
sales offices in Southfield, Mich.; Chard, England; and Tokyo; and
manufacturing operations in Brunswick, Ohio; Flemingsburg, Ky.; Mountainside,
N.J.; Logansport, Ind.; and Hamilton, Ontario, Canada.
An award-winning PR agency based in Troy, Mich. and founded in 1992,
Bianchi Public Relations is among Michigan's largest PR firms, according to
PRWeek magazine's annual rankings. Offering national reach and local
specialization, the firm is an affiliate of The PR Collective, a public
relations network of more than 30 independent agencies across North America.
The firm's client experience includes the aftermarket, association,
automotive, construction, consulting, design, e-business, education,
engineering, financial services, health care, industrial, insurance, legal,
manufacturing, not-for-profit, professional services, real estate and
technology sectors. For more information, visit www.bianchipr.com or call 248-
269-1122.
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