http://www.prnewsonline.com/prnewsblog/index.php/2010/03/02/definingyourselfandcompany/ PR News Online Tue, 07 Feb 2012 21:03:08 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.prnewsonline.com/prnewsblog/index.php/2010/03/02/definingyourselfandcompany/comment-page-1/#comment-17184 Danny Wed, 24 Mar 2010 02:28:30 +0000 http://www.prnewsonline.com/prnewsblog/?p=354#comment-17184 I think the answer to this question for any organization should relate to the values the company strives to fulfill. Good companies have quality values that unify employees and help the firm aim to achieve a particular goal. If an individual's answer to the question "how do you define your company?" does not relate directly to the company's values or mission statement, there is a problem. Google, like you mentioned, is an excellent example of a values-driven company with a strongly unified employee base. In order to be successful, I feel a company must always stick to its values and those values must be emphasized and communicated to employees constantly. Like the above commenter said, in order for this to occur, a company's employees must share the same values as the company, which isn't always the case. I think the answer to this question for any organization should relate to the values the company strives to fulfill. Good companies have quality values that unify employees and help the firm aim to achieve a particular goal. If an individual’s answer to the question “how do you define your company?” does not relate directly to the company’s values or mission statement, there is a problem. Google, like you mentioned, is an excellent example of a values-driven company with a strongly unified employee base. In order to be successful, I feel a company must always stick to its values and those values must be emphasized and communicated to employees constantly. Like the above commenter said, in order for this to occur, a company’s employees must share the same values as the company, which isn’t always the case.

]]> http://www.prnewsonline.com/prnewsblog/index.php/2010/03/02/definingyourselfandcompany/comment-page-1/#comment-16816 Mali Fri, 05 Mar 2010 23:48:52 +0000 http://www.prnewsonline.com/prnewsblog/?p=354#comment-16816 This is really a good question! As I start to plan my carrier in the PR sector, this sentence made me think about how I would describe myself. In fact it is a matter of sales: Which is the best strategy to sale you out the most profitable way? Which facts of the CV are the most important, on what experiences should I lay more attention? How can I improve my image and that all in one only sentence?! The same is for corporations: Which is the best description that pictures my organisation? Should it be objective and businesslike to build up a serious image? Or better fresh and fancy to demonstrate innovativeness? I think the best way to find the appropriate words are if the person can identify itself with the corporation and its products. It has to come out the enthusiasm and motivation to work in this place and to be a part of it. The same is for a personal presentation: If you are confident and motivated to work at the organisation you apply for and if you are curious enough to show it convincingly, it is the best way to answer the question. This is really a good question! As I start to plan my carrier in the PR sector, this sentence made me think about how I would describe myself. In fact it is a matter of sales: Which is the best strategy to sale you out the most profitable way? Which facts of the CV are the most important, on what experiences should I lay more attention? How can I improve my image and that all in one only sentence?!
The same is for corporations: Which is the best description that pictures my organisation? Should it be objective and businesslike to build up a serious image? Or better fresh and fancy to demonstrate innovativeness?
I think the best way to find the appropriate words are if the person can identify itself with the corporation and its products. It has to come out the enthusiasm and motivation to work in this place and to be a part of it. The same is for a personal presentation: If you are confident and motivated to work at the organisation you apply for and if you are curious enough to show it convincingly, it is the best way to answer the question.

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