Stories by cbarnes

It’s a Small World After All

March 31st, 2008 by

You’d think that, with all the writing I do about digital communications platforms, I wouldn’t be surprised by the degree of connectivity enabled by the Internet. Well, call me old-fashioned (I’m probably the only person of my generation who still insists on keeping a non-digital day planner so I can hand-write all of my appointments—and… Continued

Something To Blog Home About

March 25th, 2008 by

So, I virtually disappeared from the blogosphere in the last 10 days—between traveling to PR News’ CSR Awards in Washington, D.C. and all the other exciting stuff going on at PR News, I inadvertently neglected my favorite cyber commitment.  But, I’m back with some very exciting news: Together with Tuck School of Business Professor Paul… Continued

Eliot Spitzer’s Accidental Beneficiary?

March 13th, 2008 by

The scandal surrounding Eliot Spitzer has been a crescendo of drama whose denouement came yesterday with his decidedly unceremonial resignation. But, the aftermath of his exit has shifted the spotlight to one non-celebrity who, at first glance, may appear to be the victim of unrequited PR, but who in reality may become a beneficiary of… Continued

Another One Bites the Dust

March 10th, 2008 by

Not that this should come as any surprise, but yet another politician has been linked to some amoral extracurricular activities—and this time, said activities fell on the wrong side of the law. New York Governor Eliot Spitzer will upstage his fellow politicos as this week’s biggest news story (and it doesn’t have anything to do… Continued

Confusion Loves Company

March 5th, 2008 by

Yesterday, PR News and Medialink co-hosted a roundtable on video 2.0 communications strategies, and the select group of professionals in attendance had some incredible insights into the world of online video. The group of companies in attendance was eclectic—Goodwill Industries, Disneyland Resorts and Patton Boggs LLP, just to name a few—but there were a few… Continued

Dunkin’ Donuts Out-Does Starbucks … Again

February 28th, 2008 by

I’m a loyal Starbucks customer, so it pains me to do this but … here it goes. Earlier this week, following the announcement of 600 layoffs, the 7,000+ stores temporarily closed their doors for three hours to conduct nationwide employee training. In response to this announcement, scrappy competitor Dunkin’ Donuts offered small lattes, cappuccinos and… Continued

Thrills & Chills, Part II

February 25th, 2008 by

I thought I’d follow up on Diane’s previous post about the thrills and chills of hiring job candidates with a different twist on the same problem.  As someone who is (thankfully) not in a management position, I haven’t had too much experience screening candidates, but watching from the sidelines has left a number of impressions… Continued

Digital Platforms Are the Hero of the Super Sunday … Oh, and Eli Manning

February 5th, 2008 by

Yes, the Giants rocked the Super Bowl, doing a victory dance all over their underdog status… or whatever to appropriate sports cliché is.  But, two days out (on Super Tuesday, no less, and with the Giants parade blaring outside as I blog this), the most resonant star of the day wasn’t the star at all;… Continued

Target Misses the Cyber Bull’s Eye

January 29th, 2008 by

This just in: Retail behemoth Target “does not participate with nontraditional media outlets.” Um … what? A public relations executive for the company made this statement when Amy Jussel, founder of marketing blog, wrote to complain that a recent Target billboard in Times Square was demeaning to women because the bull’s eye was conveniently… Continued

Random Footnote: Fear of Flying

January 23rd, 2008 by

According to New York Magazine, Hillary Clinton’s communications director, Howard Wolfson, is afraid of flying–so much so, in fact, that he drives from state to state along the campaign trail to avoid boarding an aircraft. (The article alleges that he hasn’t flown on a plane since 1999, and that plane happened to be Air Force… Continued