Archive: January 2014

What We’ve Got Here Is Failure to Communicate—With Millennials

January 31st, 2014 by

Maybe you recall Strother Martin’s pained, twisted line of dialogue spoken to Paul Newman in Cool Hand Luke, delivered after Martin has struck chain-gang prisoner Newman with a blackjack: “What we’ve got here is failure to communicate.” I thought of this line after seeing the story making the rounds yesterday that British millennials check their… Continued

Why Daft Punk was Speechless at Grammys, and Other PR Lessons from the Big Night

January 27th, 2014 by

For those of you tired of awards speeches, you’ll find no better honoree than Daft Punk, the electronic music duo that won four Grammy Awards on Sunday including Record of the Year and Album of the Year. The French helmet-headed duo took the stage at Sunday’s awards show multiple times in their loud silence, letting… Continued

Richard Sherman and the Danger of Misinterpretation in Communications

January 26th, 2014 by

You know how athletes celebrate by jumping in the air and banging into each other? Or develop ritual dances and other showboat-y gestures? This is especially true in football. I noticed in the Seahawks-49ers game a week ago how when the Seahawks scored, they eschewed the dances. They just shook hands. I thought that was… Continued

Make Sure Newsjacking the Super Bowl Doesn’t Turn Into a PR Fumble

January 21st, 2014 by

Super Bowl XLVIII is now set, with the Denver Broncos pitted against the Seattle Seahawks. But brand managers and PR pros have been scrambling for weeks if not months to come up with the most effective way(s) to align their message with the big game. Indeed, throughout the next 10 days or so, expect to… Continued

Why Smart Communicators Use the Phone

January 17th, 2014 by

You can feel yourself age when you use such antiquated words like “telephone” in front of your 12-year-old son. “Mom, who says ‘telephone’ anymore?” He has a point. Every now and then “telephone” creeps into my language, as do other throwbacks like Rolodex and VCR.  Just as we don’t say “telephone” very often, we also… Continued

Words and Phrases to be Banned, 2014 Edition

January 13th, 2014 by

English has 1.1 million words, more words than any other language, according to the Global Language Monitor and other sources. That’s double the next most prolific language. And English adds about 15 words per day, or one every 98 minutes. So 400 years after the greatest English wordsmith of them all, William Shakespeare, the language… Continued

Reality Check for PR Professionals

January 8th, 2014 by

When police officers leave for work they literally put their lives on the line. Ditto for military personnel and firefighters. When PR pros leave for work they may face a manager unhappy with the results from the latest branding campaign or have to engage in interoffice politics that few companies and organizations are immune from.… Continued

Do You Have What It Takes to Be a Journalist Whisperer?

January 3rd, 2014 by

At PR News’ recent Media Relations Conference at the National Press Club in Washington, D.C., Amy Eisman of American University’s School of Communication and a founding editor of USA Today brought up the concept of the “journalist whisperer.” This is a PR professional who can speak a journalist’s language on the platform they want to be… Continued