Archive: February 2013

Blaming it on PR: A Cautionary Tale

February 1st, 2013 by

“It’s PR’s fault!” This is what a reporter acquaintance for a daily publication recently exclaimed to me, as she was lamenting the inability to set up a meeting with a top executive at a major conference. “They didn’t get back to me, and then the head of the company was mad that we didn’t interview… Continued