Archive: July 2012

Tom Cruise, Katie Holmes and 2 Broken Rules of PR

July 2nd, 2012 by

Interesting, wasn’t it, that news of the TomKat divorce hit on a Friday? Maybe not: There are two often used sayings that fit nicely into this celebrity “shocker” news: Any publicity is good publicity. And: Release bad news on a Friday afternoon. Let’s start with any publicity is good publicity:  If you are in Hollywood,… Continued