Archive: April 2011

Bernanke is Benign–Another PR Success!

April 29th, 2011 by

Much was made of Federal Reserve Chairman Ben Bernanke’s April 27 press conference, the first time a Fed leader has ever faced major media in such a forum. Dire economic and geopolitical circumstances brought this on, so the press, those in finance and the general public were very interested in what Bernanke had to say… Continued

Phone Communications: 9 Things to Consider Before You Call

April 26th, 2011 by

Remember when we used to use the phone for nearly all our day-to-day communications? For many, the device serves as a sticky-note holder and an occasional reminder to call Mom. For others – and I hope it includes yourself – it is still a powerful communication tool. Having just returned from a week-long vacation, I… Continued

Time For a Millennial Revolution?

April 22nd, 2011 by

Euro RSCG is on to something: As I was reporting on the agency’s latest poll of millennials (to be covered in the 4/25/11 issue of PR News) I started to think about an interesting article on page one of today’s New York Times that features the results of a poll that shows a “darkening mood… Continued

Deepwater Horizon Explosion and Oil Spill–One Year Later

April 19th, 2011 by

As April 20 marks the one-year anniversary of the explosion of the Deepwater Horizon rig in the Gulf of Mexico, plenty of media outlets are weighing in on both the environmental effects of the oil spill and the PR fallout for BP in the last 12 months. From an environmental standpoint, it appears that BP… Continued

The Flip Side of Flip’s Demise: Discipline

April 13th, 2011 by

The announcement that Cisco was shuttering the Flip video camera has the media and other industry watchers buzzing.  How could something so successful just go away?  “RIP” tweets and Facebook posts are in abundance following the April 12 announcement. Many are asking: Why didn’t Cisco at least sell the Flip to a consumer electronics company?… Continued

PR in Afghanistan: Fruitful or Fruitless?

April 8th, 2011 by

With all of the unrest in the Middle East and North Africa, not to mention Japan’s nuclear disaster following the earthquake and tsunami, some of the attention on U.S. involvement in Iraq and Afghanistan has been deflected. However, our two-part Q&A with Air Force First Lieutenant Ray Gobberg—a communications pro in Afghanistan—shines a spotlight on… Continued

Tepco’s Nuclear Plant Disaster Plan: Disastrous

April 1st, 2011 by

You could say I’ve been on the fence on nuclear power. In fact, my backyard fence is less than 10 miles from the Indian Point plant in Westchester, New York. But after hearing about the disaster plan of Japanese energy company Tepco, which operates the now devastated Fukushima Daiichi plant in Japan, I’m starting to… Continued