Archive: December 2010

2011: Another Year of the Crisis?

December 30th, 2010 by

As I write my final post of the year, it appears that the media has dubbed 2010 as “The Year of the Crisis.” Today’s article in The Wall Street Journal does nothing to dispel this. With the headline “Public Relations Learned the Hard Way,” the article chronicles the crises of BP, Apple, Toyota, HP and… Continued

Is Good PR Bringing Obama Back?

December 22nd, 2010 by

As PR News gets set to reveal its Best and Worst PR Moves next week, there was an interesting commentary by David Gergen on the CNN site that describes President Obama’s “comeback,” after the elections had him with one foot in the political grave. Gergen credits Obama’s team with building coalitions that moved public opinion… Continued

Video is a Powerful Medium

December 17th, 2010 by

Here at PR News, we often write about the power of video in communications. We try to practice what we preach too, interviewing presenters at our events and then posting them on our site. I’m not Bob Costas yet, but I’m getting better at it! A visual certainly is worth a thousand words. This week… Continued

Quality People

December 9th, 2010 by

Two people passed away this week that in all probability couldn’t be more different in backgrounds and personalities. Yet Elizabeth Edwards and Don Meredith both possessed qualities that I believe PR professionals can take to heart. Edwards faced her battle with cancer and the infidelity of John Edwards with dignity and honesty. Meredith, or Dandy… Continued

Follow-Through: Tried + True PR Tactic

December 3rd, 2010 by

Follow-through is important in all walks of life – personal and business.  I wanted to share a story about how one company followed through on its commitment to PR News. We held our How-To Conference on Dec 1 at the National Press Club in Washington, DC, and our closing keynote speaker, Michelle Russo, svp of… Continued