Archive: September 2009

Lucy in the Sky with Viral Marketing

September 29th, 2009 by

Of all the surprising news over the past few days, it was the origin of the Beatles song “Lucy in the Sky with Diamonds” that caught me off guard. For nearly four decades I was convinced that the song was about the drug LSD.  Why? Because my friends, cool neighbors, all-knowing aunts and uncles,  older… Continued

Oops, He Did It Again: John Edwards Continues His Epic Fall From Grace

September 22nd, 2009 by

Disgraced former senator and almost-Vice President John Edwards can’t seem to find his way out of the bottomless hole that is his current baby mama drama. And what a drama it is: Over the weekend, news of recent developments in the Edwards scandal began to circulate, all of which were damning of his assertion that… Continued

The Outburst: For What It’s Worth

September 14th, 2009 by

So, did you watch the MTV Video Music Awards? More likely you watched Kanye West make Taylor Swift feel bad for winning Video of the Year over Beyonce.  Great PR for the VMAs, bad PR for Kanye and good PR for Taylor.  Or maybe not. Kanye’s blog and web site were inundated with fans and… Continued

Running the Gauntlet: Communicating Your Way into—and out of—Sticky Situations

September 11th, 2009 by

If you thought you or one of your clients had a bad run in media coverage recently, think again. Or, more specifically, think of Caster Semenya, the South African runner whose record-breaking 800-meter sprint at last month’s World Athletics Championships prompted an investigation into whether she was actually a he. If that wasn’t bad enough… Continued

Linking, Following, Friending: Just Send Me a Thank-You Note

September 8th, 2009 by

You can’t blame the interviewee for wanting to get LinkedIn with you. And you can’t blame the interviewee for following you on Twitter. And you can’t blame him for trying to add you as a friend on Facebook. And wouldn’t it be nice if you came to his band’s gig on Saturday night? Nice of… Continued