Archive: July 2009

Will Social Media Eliminate Need for Lobbyists? Or Will Lobbyists Eliminate the Need for PR?

July 31st, 2009 by

I recently came across an interesting article in BusinessWeek about the game changers in the lobbying world that have emerged since Obama’s inauguration, the most influential of which include heightened standards for transparency and disclosure. Alongside this transition has come another one: Traditional lobbying shops tweaking their services to instead call themselves “strategic advisors,” as… Continued

Putting Lipstick on the Management Debate

July 26th, 2009 by

Are women better managers than men?

Apparently the Nice Guy Still Finishes Last–At Least, He Does If He Works for Yahoo!

July 17th, 2009 by

Poor Yahoo! The communications execs there just can’t seem to catch a break—or, if you’re coming at it from a more cynical standpoint, they just can’t seem to do much right. In the wake of a handful of missteps—among them leaked footage of former VP of corporate communications Brad Williams sleeping during the company’s annual… Continued

The Best Job in the World

July 14th, 2009 by

What would you consider the best job in the world? For many, just having a job is enough.  As for what the best paid job is, one company’s campaign looking for an “Island Caretaker” in Hamilton Island, Australia won the Grand Prix and PR awards in the Cannes Lions International Advertising Festival for its Best… Continued

Palin’s Friday Resignation: Was the Timing Smart or Suspicious?

July 10th, 2009 by

Exactly one week ago, Sarah Palin surprised many by announcing her resignation from Alaskan governorship. A controversial figure ever since being nominated as John McCain’s running mate, her decision has only fueled the media firestorm, raising a number of questions that remain unanswered: Did she resign so she could start raising money to run for… Continued

Flossing Your Way To Brand Leadership

July 6th, 2009 by

The “need” to measure is ingrained in any good PR’s person’ s DNA.  I say “need” because: 1. not every initiative is indeed measured and 2. we don’t necessarily know what to measure, how to measure and what to do with the results. But we know that we need to do this. Just like flossing… Continued