The Boston Chapter of PRSA is celebrating the holiday spirit with a little levity. The group has compiled a Top Ten Holiday Wish List from submissions from its local members. Want
your wish included in this irreverent list? The Chapter is inviting submissions from colleagues across the country. Visit http://www.prsaboston.org. Highlights from the current list:
- Your mother truly understands what it is you do and can accurately explain
it to her friends. Leslie Scott-Lysan, Montrose Communications - The president of your company announces its greatest asset is its reputation
and invites the senior public relations officer to attend all executive committee
meetings.Anonymous - Your new client starts a strategic meeting by saying, "Here's what I think,
but of course I'm not the audience I'm trying to reach." Ann Getman, Getman
Strategic Communications - You go on a media tour with your client. When asked for a list of satisfied
customers, the client pulls out a list of 10 who've been using the product
for a year and are ready, willing and able to speak and be quoted. You avoid
injury as you faint to the floor. Jeff Seideman, ImageTech Communications
And the number one gift for PR practitioners...
- A lawyer reviews your news release, annual report or speech and says, "Wow,
this is great. I wouldn't change a word." Jack Powell, Executive Writing
Service