PR Spotlight: Hey, Kids, How About Some Airport Science?

Waiting for one's luggage at an airport baggage claim area can easily bring about a headache - particularly if there are screechy, bored kids running around. Bayer

Corporation, which knows a thing or two about headaches, seems to have a solution to this problem.

No, Bayer isn't speeding up the luggage claim process and they're not dispensing aspirin to the kids. Instead, the company is bringing interactive science education to this

unlikely setting.

Bayer, working with the Pittsburgh International Airport, last month donated two 9-foot-tall Making Science Make Sense kiosks. Based on the company's long-

running science education program, the kiosks engage youngsters with whimsical but scientifically correct two-minute answers to such pressing questions as "Why does the wind

blow?" and "Why do porcupines have quills?" Indeed, the questions literally are pressing thanks to the touch screen technology on the kiosks.

Kent George, executive director and CEO at the Allegheny County Airport Authority, praises Bayer's gift. "We don't have the wherewithal to do this type of thing," he

says. "Bayer, which is based here in Pittsburgh, came to us with the idea. This is great for the kids and great for the community."

Furthermore, George loves the idea of adding science instructions into the daily routine. "The kids are our future," he says. "For kids coming through the airport, and for

grown-up kids like me, the opportunity this presents is tremendous."

CONTACT: Kent George, 412.472.3510.