PR NEWS’ Platinum PR and PR People Awards: Raising the Curtain

This issue kicks off special coverage into this year's winners of PR NEWS' Platinum PR and PR People Awards. (See PRN, September 22, 2002). Some of the globe's top companies
and PR agencies are represented in the awards, which range from campaigns in crisis management to event marketing to PSAs. We'll also focus on the PR Professionals who have made
their presence felt in areas such as media relations, public affairs and education. The categories truly run the gamut and we won't leave any stone unturned throughout the rest of
2003 and into 2004. We begin our coverage with a look into ConAgra's Cause-Related Marketing Campaign and the Community Relations campaign in Latin America engineered by BellSouth
International. Inside we feature profiles of PR Professionals of the Year at the corporate and agency levels.