It's that time of year again: The PR News 2008 Platinum PR Awards are
gearing up to spotlight the past year's most outstanding communications initiatives.
The winners and honorable mentions will be feted at an Oct. 2 awards luncheon
to be held in New York City. In the meantime, we present here the finalists
in each Platinum category, from Anniversary Campaign to Word of Mouth/Viral
Campaign, and everything in between. To see the complete campaign details, or
to learn more about the luncheon, visit http://www.prnewsonline.com.