Whether it's communicating the delicate terms of a merger or acquisition or gaining positive media exposure for a community event, PR executives who operate within the legal profession are among the most adept at mitigating crises, fielding media inquiries and communicating sensitive information. But, all too often, their contributions to organizations, brands and bottom lines go unrecognized.
That's why PR News is proud to honor the communications professionals behind the following campaigns, all of which reflect the creativity, business savvy and media relations expertise that goes into protecting reputations in today's litigious climate.
These campaigns represent the winners and honorable mentions in each award category. They will be profiled in the Feb. 23, 2009, issue of PR News, as well as highlighted at the Feb. 26 CSR Awards luncheon at the National Press Club in Washington, D.C.
For more information about the winners and honorable mentions, as well as about PR News' CSR Awards program, visit http://www.prnewsonline.com. For sponsorship opportunities related to the PR News CSR Awards and the PR News CSR Awards Special Issue, please contact VP and group publisher Diane Schwartz at 212-621-4964 or [email protected].
ANNUAL REPORT
- Winner: Jenner & Block LLP for 2007 Highlights and The Heart of the Matter - 2007 Pro Bono and Community Service Report
CLIENT NEWSLETTER
- Winner: Godwingroup/Butler Snow for ?Best Client Newsletter 2008
COMMUNITY RELATIONS
- Winner: MassMedia Corporate Communications for McDonald Carano Wilson LLP Supports Fernley Flood Relief
- Honorable Mention: Duane Morris for Duane Morris Community Relations Initiative: Alumni Website
CRISIS MANAGEMENT/CRISIS RESPONSE
- Winner: MWW Group: Boscov's Beats the Odds and Stores Return to Founding Family
- Honorable Mentions:
FD Ashton Partners for "All In": A Communicators Campaign to Support the Chapter 11 Restructruing of Tropicana Entertainment, LLC
Media & Communications Strategies for Saving American Manufacturing Campaign
LITIGATION COMMUNICATIONS
- Winner: FD for 290% Greater Than Expected: A Campaign to Maximize Returns to Enron's Creditors
- Honorable Mentions:
Amerigroup for AMERIGROUP Corporation Illinois Litigation
Spada for Cohen Milstein's Air Passenger Victory: Breaking the Mould
LEGAL PR BLOG
- Winner: Marler Clark LLP PS for Bill Marler's Marlerblog http://www.marlerblog.com
MARKETING COMMUNICATIONS
- Winner: Halleland Lewis Nilan & Johnson + Kohnstamm Communications + Foote &
- Honorable Mention: Marler Clark LLP PS for Marler Clark Outbreak Audio News Releases (ANRs)
MEDIA COVERAGE
- Winner: Porter Novelli/King & Spalding LLP for King & Spalding's PR Program - 2008
- Honorable Mentions:
MWW Group for MWW Group Secures National Media Spotlight for Ohio-Based Law Firm Baker Hostetler LLP
Furia Rubel Communications for Feldman Shepherd Death of Diane Glynn Media Coverage
Shughart Thomson & Kilroy PC for Think Like a Reporter: How we made our firm the "go-to" law firm for media in our market
MEDIA RELATIONS DURING LITIGATION OR CRISIS
- Winner: Ron Sachs Communications Inc. for Alia Faraj-Johnson, Alan Crotzer Claims Bill
- Honorable Mentions:
Amerigroup Corporation for AMERIGROUP Corporation Illinois Litigation
FD for 290% Greater than Expected: A Campaign to Maximize Returns to Enron's Creditors
Media & Communications Strategies, LLC for Saving American Manufacturing Campaign
PRESS RELEASE
- Winner: Hellerman Baretz Communications LLC for Creating a PR "Cornerstone": Leveraging a Survey and Academia to "Own" a Market
PR-LEGAL COUNSEL TEAM
- Winner: Vanguard Media Group
IN-HOUSE PR PROFESSIONAL
- Winner: Russell Thomas, Director of Media and Public Relations, Womble Carlyle Sandridge & Rice PLLC