PR Newswire launches U.S. Hispanic and Latin America Broadcast Services, offering production and distribution services for Spanish language video and audio content. U.S.
Hispanic and Latin American media are starved for b-roll and VNRs in Spanish or Portuguese, according to PR Newswire, creating an open market for corporations looking to target
this lucrative market through in-language broadcast content.
(Renu Aldrich, 212/282-1929)