After a massive shakeout earlier in the decade, many of the surviving IT (information technology) titles, having turned a difficult corner, are now scrambling for market share.
Now, to stack up a few competitors: A recent survey sponsored by CIO (and conducted by independent research firm Research Results Inc.) cited CIO as the most influential,
trustworthy and useful IT magazine. CIO, a biweekly with a circulation of 140,000, is part of CXO Media (a wholly-owned subsidiary of tech publishing giant IDG Corp.). The online
survey was conducted among top IT execs in companies with more than 500 employees and an average 2004 IT budget of $425 million; 487 execs responded to the survey...Contact: Rick
Sheehy, [email protected].
| The one publication that best fits each statement: | ||||
|---|---|---|---|---|
| CIO | Baseline | CIO Insight | Optimize | |
| Is the one I rely on for strategies & best practices for managing IT |
59%
|
13%
|
20%
|
8%
|
| Is the one publication I would read if I could only read one |
58%
|
14%
|
20%
|
9%
|
| Is the one I trust the most |
57%
|
14%
|
19%
|
9%
|
| Is the most influential in helping me decide technology-related strategies |
54%
|
14%
|
20%
|
12%
|
| Provides the best coverage of how my peers are meeting common challenges |
54%
|
13%
|
21%
|
12%
|
| Is the one most useful to me in my role as a technology executive |
53%
|
17%
|
21%
|
9%
|
| Source: CIO Compass Survey/Research Results Inc. | ||||