U.S. Executives Question Corporate Green Commitment; Marketing Budgets Hold Steady or Up in 2010-2011
▶ Green Ambivalence: PR agency Gibbs & Soell’s 2010 “Sense & Sustainability Study,” which surveyed U.S. consumers and Fortune 1000 executives on their views of corporate efforts to improve the health of the environment, found that only a minority of execs (29%) see an overall strong corporate... You must be logged in to see this page. If you would like to subscribe to PR News, click here.
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August 16, 2010
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