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THE STORY BEHIND THE STORY

When UPS executives set out to initiate aggressive media outreach around its various environmental endeavors, they decided to use the following nine stories as news hooks, upon which they could build their overall campaign message: Brown goes green. 1. UPS Avoids Left Turns to Reduce Emissions: Apparently...

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June 15, 2009

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PR News Social Media Summit & Taste of Tech

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Join us at the Social Media Summit & Taste of Tech June 21-22,2012

Global Communications Manager, Asia Pacific (APAC) Region

New York, NY

The Estee Lauder Companies

Manager of Social Media and Communications

Mountain View, California

El Camino Hospital

Chief Executive Officer

Portland, OR

Oregon Food Bank

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National Turkey Federation

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