Ownership of Social Media: Making The Case for Public Relations
As the number of communications platforms reaching customers and other stakeholders rises, decisions on who should guide those platforms become more complex. Yet those decisions have a monumental effect on communications success and, ultimately, the bottom-line results of any organization. Social media’s... You must be logged in to see this page. If you would like to subscribe to PR News, click here.
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January 18, 2010
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Social Networks
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