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Quick Study: Western Nations Swoon Over Web Ads; Logo Trends Explored; Sustainability Reporting Now the Norm

July 28, 2008

*Web Ad Spending Swells, Traditional Sputters: A study conducted by WPP Group across 35 nations indicates that the majority of media investment growth in the West is attributable to Web advertising. As a virtually inevitable consequence, spending in traditional media has begun to decline. The study also...

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