Click here...

PR News' Digital PR Summit
October 6 in NYC
Register Today!

-	Current Issue
-	Subscribe
-	Renew
-	Subscriber Resource Center - New
-	PR News in the Classroom
-	Article Database
-	It's The PR!
-	About

RSS Feeds

PR News Blog

Latest News

Jobs

Social Networks

LinkedIn PR Group

PR Peeps

Twitter

Facebook

15-to-Watch
Entry Deadline:
September 3

PR People Awards
Entry Deadline:
September 10

CSR Awards
Entry Deadline:
November 12

Digital PR Awards
Finalists Announced!

Platinum PR Awards
Finalists Announced!

Top Places to Work
Winners Announced!

Nonprofit PR Awards
Event: November 3 Washington D.C.

PR News' Winners Circle
See our list of winners and honorable mentions from PR News' awards programs

Join the PR News Group on LinkedIn!


PR News Poll: JetBlue and the Evacuating Flight Attendant PR Pros: Employee Comms Efforts Lacking in Social Media Outreach Adjusting to Back-to-Basics Consumers See the winning response to PR News' one-question survey: How would you define a good relationship with the media? ... more research


Get The Skinny on public relations delivered FREE right to your inbox.

PR Whitepapers - New!

2010 State of the Media
By Vocus

Download

... more Whitepapers

Click here...

Lean, Green PR Machine: Developing Inside-Out Sustainability Strategies

April 28, 2008

It may or may not come as much of a shock that many Americans (48%, to be exact) erroneously believe that "green" products and services have a positive/beneficial impact on the environment when, in fact, "green" more accurately describes products with a less negative impact than competing versions (Source...

You must be logged in to see this page. If you would like to subscribe to PR News, click here.

Not a subscriber? Subscribe Now Learn More

COMMENTS

Post a Comment


Vice President, Social Marketing - Ketchum, Inc. Director of Marketing & Public Relations - Phoenix Art Museum Representative, Public Relations - Universal Orlando Find a Job \| Post a Job Free PR Job Alert Post Your Resume Join the PR News Group on LinkedIn! Search Jobs Keywords:

Crisis Communications Webinar Sept. 28:
Effective Messaging and Reputation Management During a Crisis
Register Now

Platinum PR Awards
October 5
Register Now

Top Places to Work Awards
October 5
Register Now

Digital PR Summit
October 6, New York City
Register Now

Digital PR Awards
October 6
Register Now

How-To Conference
Dec. 1, Washington, DC
Register Now

Join the PR News Group on LinkedIn!


Employee Communications Guidebook Media Training Nonprofit Communications CSR & Green PR Digital PR PR Measurement Crisis Management Employee Communications Top 100 Case Studies Going Green view all books


Sep 02 - Armoured Vehicles Eastern Europe Sep 09 - Online Video for Nonprofits and Government Organizations Sep 10 - PR People - Call for Entires Sep 13 - Communicating to the Public and Employees in the age of Social Media Calendar