Tip SheetHow PR Gives Super Bowl Advertisers More Bang for Their Integrated Marketing Bucks
March 10, 2008
By K.C. Brown While sports fans are still buzzing about the New York Giants' historic upset over the New England Patriots in the 2008 Super Bowl, advertisers continue to create a different kind of buzz. Super Bowl advertisers this year got serious about integrated marketing, leading their multimillion dollar... You must be logged in to see this page. If you would like to subscribe to PR News, click here.
Not a subscriber? Subscribe Now Learn More
|