Media Tour Scores Touchdown for Baltimore

For more than a decade, Baltimore, Md. has been portrayed as a symbol of urban decay - particularly on TV shows such as "Homicide" and "The Corner" -- both use the locale as
the backdrop for seedy tales related to crime and drug culture. But the city has actually experienced a renaissance of sorts in recent years. When the Ravens won the AFC
championship and made it to the Super Bowl last January, Baltimore Mayor Martin O'Malley saw an opportunity to plug his city's economic turnaround while his team reveled in the
national spotlight. The catch was, he had less than two weeks to get his message out before the big game ended and the media turned its fickle focus elsewhere.