7 Lincoln Square
New York N.Y. 10023
Phone: 212/456-3605
Editor s Note: ABC s "Live With Regis and Kathie Lee" has a celebrity format, but the outlet still gets hundreds of pitches a week from those who know that the show is known for airing special segments, such as "Mom s Dream Come True,"or pieces that provide tips on anything from inexpensive decorating to affordable vacations. If show staffers don t have an immediate need for your release or news, it s common practice that they ll file it for possible use later. Still, this is definitely a media outlet that will place barriers between you and its producers.
| Coverage |
General Show News If you re a PR practitioner who has ties to the entertainment industry, here s the place for you to shine. |
| Producers | Executive Producer: Michael Gelman Phone: 212/456-3605 |
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Days to Contact/ Days to Avoid |
The worst time for a pitch to arrive is before noon, but remember that show producers are putting together a show every day of the work week so they re really busy. |
| Methods | These producers abhore faxes and e-mail and calls all want pitches to come to them by general mail. |
| Comments | Show staff can be putting together pieces several months in advance or the day before, but they always are on tight deadlines because of the late-breaking news a national TV program has to track. "It s difficult to get to the producers" one staffer told us and we believe her. |
| Coverage |
Segment News The show regularly produces special segments that could deal with anything from culinary trends to computers in homes. |
| Producers | Segment Producers: Joanne Saltzman, Barbara Fight, Cindy MacDonald, David Mullen, Delores Jackson |
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Days to Contact/ Days to Avoid |
Producers usually work from 7 a.m. to 7 p.m. Monday through Friday. We were told that there is never a true "down time." It s wise to make sure, however, that your release arrives on Monday rather than on Friday when tired eyes abound. |
| Methods | Send your pitch by mail always. |
| Comments | This show operates a little differently than other TV productions we ve focused on. There aren t specific producers handling certain kinds of pitches. Anyone seizes on an opportunity and releases are filtered to all lead producers. |