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Editor's Note: Thousands of Web wanderers and business people rely on http://www.cnet.com for a potent dose of computer-, technology- and Internet-connected news. CNET is the home source of several content-rich niche domains - including Builder.com, an online site devoted to product reviews and information for the Web-developer universe; and News.com, a site that serves up fresh technology news and the like.
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CNET.com Content runs the gamut on reviews, but here's a brief rundown: browsers, operating systems, personal finance, chat/conferencing, disk utilities, scanners, business graphics, ISPs/online services, intranet software, push technology, speech recognition, mice/keyboards and graphic cards. |
Editor-In-Chief: Christopher Barr, [email protected] | Trying to determine what days and times are light or heavy is like trying to find a day that President Clinton is not on the hot seat. News is being constantly funneled to editors and reporters and fresh online copy is constantly going up. If you call, remember that this is a West Coast outlet and factor in the time difference. | Barr says the best way to pitch to journalists at CNET is to go directly to the reporters or editors who handle specific beats. Unlike some of the news operations we've reported on, CNET's Barr doesn't feel the necessity to micro-manage staffers. |
"Most eveyone prefers e-mail since they can access the information according to their work schedules," says Barr. "If you pitch us, it's best to think of us as a live media company, like a television station. We're not a newspaper that closes by 8 p.m." CNET's News.com site won't sign non-disclosure agreements and wants news that's on the record and attributable. |
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Computers.Com Coverage here pertains only to hardware, i.e., processors; Mac notebooks, printers; storage; cameras; networking; and cameras. Computers.com also harvests pricing stats - and related reseller particulars - which it consistently updates. |
Editor: Eric Knorr, [email protected] | Once again, no good or bad times or days. |
E-mail is the way to go. And, ironically unlike so many of the other news folks we've interviewed who oversee online publications, Knorr will take a pitch via phone. "The paradox about PR," Knorr adds, "is that when you want certain information, a PR person is always hard to find." |
Because of the amount of information editors and reporters weed through for comparative reviews - overviews could be about home PCs or modems, for instance - editorial reps and pros e-mail or fax forms to PR reps. They do this to track down/confirm the hundreds of details Computer.com needs for these kinds of reviews. Unlike those on the News.com side, they'll sign non-dislosure agreements and accept embargoed info. |
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Editorial Contacts At CNET Main Number - 415/395-7805 |
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CNET.COM
Editor-in-Chief - Christopher Barr Editor - Raphael Needleman Senior Editor, Reviews - Chris Lindquist Associate Editors, Reviews - Alexei Oreskovic Assistant Editor, Reviews - Sylvia Carr COMPUTERS.COM Editor, Home Desktops - Eric Knorr Managing Editor - Angela LoSasso Senior Editor, Consumer Alert - Assistant Technical Editor, Business Desktop - Seogju Lee CNET Labs Senior Technical Editor, Modems - Katie Barnes GAMECENTER.COM Senior Technical Editor - Michael Brown |
NEWS.COM
Editor - Jai Singh Managing Editor - Mike Yamamoto Senior Editor, Intranet Sections - Tim Clark Opinions Editor, Newsmakers Section - Department Editors - Michael Ricciuti The Net Section - Jeff Pelline Business Section -Dawn Yoshitake Senior Writers - The Net Section - Janet Kornblum, BUILDER.COM Executive Editor - Fred Paul Executive Technical Producer - Dan Shafer Associate Editor, Web Tools - Rex Baldazo Executive Support Manager, WEB Builder Conferences - Megan Parker |