Smartmoney.com
1755 Broadway, 2nd Floor
New York, NY 10019
The online investment magazine of SmartMoney, http://www.smartmoney.com, seeks topical information about managing finances. Any new technical improvements to help people invest their money wisely will gain you new friends on this staff. Remember that this is the Wall Street Journal's magazine for investment stories on personal finance. Editors drive as tough a pitch bargain as those at the Journal, so do your homework. And remember, the keyword is email.
SECTIONS: BANKING
Editor Paul R. La Monica covers all industries, but focuses most closely on banking.
All stories are investor-oriented. For example, La Monica reports about whether Chase Manhattan is a good investment or undervalued.
EDITOR/LEAD TIME: Editor, Paul R. La Monica
Fax: 212/830-9245 Phone: 212/373-9358 email: [email protected]
Lead Time: one week; for breaking news, feel free to call the editors that morning.
METHODS: Stick to email for these editors. La Monica says emailing is best because he'll print the message out, if necessary, or keep it in his electronic inbox. He prefers email with a Word or Acrobat document attached.
COMMENTS: Especially of interest to La Monica are any studies about stocks and how they perform. La Monica writes numerous stock screens, setting up criteria for certain stocks and then writing about stocks that meet those criteria.
Faxes will get lost in the shuffle, so be sure to give him a heads up before sending any important faxes.
SECTIONS: TECHNOLOGY
Emerging technology is the focal point of coverage for Editor Josh Albertson. The content is mostly feature stories, with an occasional newsy bite.
Albertson says he doesn't want new product pitches.
EDITORS/LEAD TIME: Editor, Josh Albertson
Fax: 212/830-9245 email: [email protected]
Lead Time: one week; for breaking news, feel free to call the editors that morning.
METHODS: Again, email is the way to these editors' hearts.
COMMENTS: Taking a look at the site will save you time and embarrassment, as the editors are sure to ask, "have you taken a look at our site?"
The pet peeve here is pitches that don't fit the material generated by the SmartMoney staff.
Editorial Contacts at SmartMoney.com
Main Number: 212/373-9300
Lewis Braham
Reporter, Mutual Funds
[email protected]
Danny Hakim
Reporter, Mutual Funds
[email protected]
Deborah Lorber
Reporter, Mutual Funds
[email protected]
Linda Molnar
Reporter, Mutual Funds
[email protected]
Stephanie Auwerter
Reporter, Consumer
[email protected]
Stacy Bradford
Reporter, Healthcare
[email protected]
Recent Stories
"Can You Retire Early?"
"Unwinding Your Roth Conversion." A piece about converting IRAs to Roth status.