Management Approach Earns Firm National AOR Status

THE WIN: Fischer & Partners, a Los Angeles-based healthcare marcom firm, became Unicare Life & Health Insurance Company's national PR agency of record (AOR) last month. Unicare, based in Woodland Hills, Calif., is a subsidiary of WellPoint Health Networks, a managed care company that serves 6.7 million medical members and more than 22 million specialty members.