27366_PRNews_Digital_PR_Marketing_Conference_wDate

Speaker Presentations

To view each speaker's presentation click on their name.

Day 1: June 6

Opening Keynote Presentation: How to Make Customers and Employees Your Content Stars
Brooks Thomas, Social Business Advisor, Southwest Airlines, @brookesthomas

Case Studies: Digital Content Strategies That Senior Leaders Love
Kimberly Jaindl, Head of Digital Marketing and Advertisins, Mission Systems and Training, Lockheed Martin, @KJaindl
Alex Kepnes, Director, Corporate Communications, Humana, @akepnes
Britt Klontz, Digital PR Consultant, Marketing Team Lead, Distilled, @Britt_Klontz, @distilled

Mobilizing Influencers to Mitigate a Brand Crisis in Real Time

Stacey Miller, Senior Manager, Communications, Cision, @staceymiller, @Cision

Day 2: June 7

Use Data to Spark Business-Minded Creativity on Social Media
Greg Kunkel, Senior Marketing Communications Program Manager, Pacific Northwest National Laboratory, @gakunkel, @energyPNNL
Kevin Kautzky, Communications Group Manager - Energy and Environment, Pacific Northwest National Laboratory, @KevinKautzky


How to Turn Your PR & Marketing Content Into Positive Trending News Across Visual Media
Scott Fedonchik, Vice President of Marketing, Business Wire, @Fedoner, @BussinessWire


Track A: Influencer Campaigns on a Tight Budget
Joshua Habursky, Senior Manager of Grassroots Advocacy, American Diabetes Association, @JoshHabursky
Clay Helm, Public Relations Director, Autodesk, @HelmClay
Konstanze Alex-Brown, Corporate Social Influencer Relations Manager, Dell, @Konstanze, @Dell

Track B: How to Make Video Work for Your Brand
Tod Plotkin, Founder and Principal, Green Buzz Agency, @plotkint, @greenbuzzagency
Patricia Garofalo, Communications Strategy Leader, Soteryx, @TGFernandez

Track A: How to Be a Brand Communications Champion on Twitter
Alexandra Kirsch Thompson, Vice President, Social Strategy and Content Marketing, Finn Partners, @alexandrakirsch, @FinnPartners

Track B: Is Snapchat Right for Your Organization?
Laura Wilson, Director of Digital Engagement & Social Media, Georgetown University, @LauraEWilson
Gavin Donovan, Digital Strategy Lead, Mission Foods, @GavinDonovan

Paid Social: Where Borders Blur Between PR & Marketing
Katie Creaser, Vice President, Affect, @ksafrey, @TeamAffect
Abdul Muhammad, Vice President of Digital Development, rbb Public Relations, @abdulmuhammadJohn Lane
Beth C. Perell, Vice President, Communications and Information Management, Goodwill Industries International, @bcperell

Visual Storytelling With Instagram
Lauren Cochran, Director, Interactive Marketing and New Media, Miami Heat, @miamiheat
John Lane, Chief Strategy Officer, Centerline Digital, @JohnVLane, @Centerline

Case Study: Silo-Busting and Collaboration in Digital Communications Success
Brandi Boatner, Digital Experience Manager, IBM Global Technology Services, @ThinkBluePR

Day 3: June 8

Messaging Apps to Watch - and Maybe Use for Your Brands
Brian Weber, Corporate Director of Public Enggement , Bright House Networks, @brianRweber, @BrightHouseNow
Ingrid Kibler, Social Media Director, HCK2, @IngridKibler, @HCK2

The $1,000 Championship for Best Crisis Team
Allison Steinberg, Communications Strategist, ACLU, @bubballie
Pia De Lima,VP, Corporate Communications, The Americas and European Union, Western Union, @WesternUnion

25 Great Ideas from this Weeks' Conference
Greg Kunkel, Senior Marketing Communications Program Manager, Pacific Northwest National Laboratory, @gakunkel, @energyPNNL
Kevin Kautzky, Communications Group Manager - Energy and Environment, Pacific Northwest National Laboratory, @KevinKautzky
Ingrid Kibler, Social Media Director, HCK2, @IngridKibler, @HCK2

Bonus Items: