Iris Yen
Vice President, Communications
American Eagle Outfitters
@AEO

Iris Yen has over 12 years of experience in global communications and marketing, focusing on youth culture, fashion, action sports and music.

Iris has contributed to some of Gen Y’s most well-known and beloved global brands. As a senior executive with American Eagle Outfitters, Quiksilver and Universal Music Group, Iris honed her skills in social media, corporate social responsibility, engagement and culture development, communications, and entertainment & lifestyle partnerships.

Iris holds a degree in Marketing and Anthropology with a minor in psychology. Her specialty is in youth culture branding a.k.a. making a brand cool to the demographic that owns the word.