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PR News' Public Affairs Conference
May 25, 2010, Washington, DC
Register Today!
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PR News' Public Affairs Conference May 25, 2010, Washington, DC Register Today! |
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PR News' Public Affairs Conference Make no mistake, blogs are still effective in engaging an audience, and more Fortune 500 companies are getting aboard the blog train each year. But anecdotal evidence shows a good number of “tired” blogs across organizations—those with posts that go way back, and that offer little in the form of any recent communications activities. more More Stories
Latest Agency and People News
PR News TV: Watch interviews with top PR pros and innovators. Got a cool video? Email Greer Jonas, gjonas@accessintel.com, and we'll consider it for this spot.
PR News Q&A: Tim Marklein Gets to the Meat of Measurement
Tim Marklein, who will be a presenter at PR News' Measurement Conference on March 23 in Washington, D.C., talks about the importance of aligning PR measurement with business goals.
Apple Most Admired Among Brands
Last week we reported that Hershey's Kisses was world’s the most popular brand, and now we can report that Apple is the world’s “most admired company.” Fortune partnered with Hay Group to assess U.S. and global firms with revenues of a least $10 billion.
Have a Cause Initiative You Can Rally Around
For other companies wishing to do a campaign similar to Nationwide’s Driving While Distracted program, which educates consumers on safe driving practices, Fleishman-Hillard’s Senior Vice President Bill Ferguson and Nationwide’s communications consultant for media relations, Charley Gillespie, offer tips.
As Smartphones Take Off, So Should Your Mobile PR Plans 
A recent study by PR agency Ruder Finn finds that Americans now spend an average of 2.7 hours per day on the mobile Internet. Now is the time to begin formulating a mobile PR strategy and to start on the path toward integration.
Best Practices: Developing In-House PR Talent
As layoffs abate, companies are switching gear and focusing on keeping key employees on board. PR News asked executives with top employee development programs to reveal their best practices for developing talent from within. AdvertisementsSubscribe to PR News and get the weekly issues plus access to all online resources and archives. Use this one-of-a-kind service to become an even more effective and successful communicator. Special discount rate now available. Subscribe today! From The Wires
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