Hotline

Life Simplification. Spring will bring forth a new women's magazine called Real Simple. The premise of the publication is, er, real simple, to simplify the overextended lives
of women. Due out in late March, the magazine hopes to publish eight times this year and 10 times in 2001. Its projected audience is college-educated working women with a median
age of 36. So far, pitches are only being accepted via snail mail (anything else is just too complicated.) Send your pitches to 1271 Sixth Avenue, New York, NY 10020 addressed
to the specific editor: Fashion, Rodi Cooler; Beauty, Jennifer Laing; Food, Susan Quick; Money, Kelly Smith; Home, Kelly Reardon-Togore. Lead times for article ideas is six weeks
(Patty Straus, 212/522-1150)

Want a Revolution? Let it ring. July 5 will mark the beginning of Revolution, a new music magazine (not to be confused with Haymarket's Revolution, see PRN Jan. 24). The book
is geared toward Internet folk bent on finding, listening to and sharing new music via new technology. (Ken Chang, 415/468-4684 x421)