Hardcore Technologists Only

Ziff Davis launches ExtremeTech, the first in a planned series of major Web site launches for the company this year. The site targets an enthusiastic niche of "hardcore
technologists" - IT professionals who are "truly passionate about technology." Editors will focus on the technologies that power products, offering nitty-gritty only true
hardcore teckies can appreciate. Features will include news, reviews and in-depth testing results, as well as analysis and product benchmarking from the Ziff Davis technical
labs.

(Elizabeth Estroff, 212/503-5162)