Recently named to Forbes’ “30 Under 30” for her innovation in marketing, Julieanna Goddard—aka YesJulz—is a force to be reckoned with. Julz managed to gain a following that wasn’t just paying attention to her when she popped up on their timeline, but one that was tuning in to her radio station, buying tickets to her events, purchasing her collabs, streaming her artists’ records and even decking themselves out in Puma. They are not just followers but supporters, investors, friends from afar. Don't miss her keynote on the "Keys to Reaching Your Brand’s Demographic, Authentically."
Fernando Machado, head of brand marketing at Burger King, has a passion for growing brands and businesses. He believes that brands can represent much more than the products they sell. With more than 100 Cannes Lions awards (5 Grand Prix awards involving 2 different brands), 12 D&AD Yellow Pencils (involving 3 different brands), and 2 Grand Effies in North America, Fernando is a mature global marketer who pushes the creative boundaries to drive business growth.