Geography a Factor In Corporate Citizenship

The world’s best corporate citizens differ in their social responsibility emphasis depending on the location of their headquarters, says new study fielded by the Arthur W. Page Center for Integrity in Public Communication at Penn State University. Seventy-five percent of Japanese firms, for example, give to arts, sports or music programs, while only one-third of U.S. companies support those initiatives. Other findings show:

• 62% of Japanese companies and 61% of U.S. companies support education programs, yet fewer than 7% of European firms do.

• More than 60% percent of Japanese companies have programs to help conserve natural resources, while only 13% of companies in the U.K., Australia and Canada have enacted those programs.

• While natural resource program support is low among companies in the U.K., Australia and Canada, these countries do support their own local communities; 95% of them were directly involved in funding various community programs.

• Corporations from Japan are the least supportive of community programs.

Source: Arthur W. Page Center for Integrity in Public Communication