Since its inception in 1984, APCO Worldwide has been an advocate of corporate philanthropy, and these tenets remain central to the company’s culture. In this vein, the agency created the APCO Gives Back program, encouraging employees to volunteer with a charity of their choice.
As a certified majority woman-owned business, APCO also places importance on growing a diverse workforce. To support more women in PR, execs created a scholarship for female students at American University. Most recently, the firm partnered with the LaGrant Foundation, donating $10,000 for minority students majoring in PR.
Staffers note that despite its growth, the firm has always stayed true to its founding values. “Our ethos of inclusion, collegiality and entrepreneurial spirit has remained consistent,” says one employee. “We are empowered to perform our work in a way that is meaningful to us, which is very satisfying.” PRN