Speaker Presentations

To view each speaker's presentation click on their name.

Social Media Analytics, Part 1: Get Smarter About Which Data to Pull and Analyze
Lisa Adams, PR and Digital Communications Manager, FMC Technologies, @FMC_Tech
Michael Fein, Vice President of Strategic Measurement and Insights, Edelman, @DigitalStats
Megan Guido, Chief Marketing & Communications Officer, Pullman Regional Hospital, @PullmanRegional

Social Media Analytics, Part 2: How to Use Data to refocus Your Social Strategy
Scott Davis, SVP, Digital and Strategic Planning, Weber Shandwick, @scottdavis
Didier Rombaut, Social Enablement and Innovation, Cisco, @Cisco
Sean Swentek, VP of Social Media, Opus Bank, @swiz

Emerging Platforms: Periscope and Live Streaming's Applications for Brands
Michael Delgado, Senior Manager of Social Media & Public Relations, Experian North America, @mikedelgado

Luncheon Keynote Presentation: What It Will Take for Your Brand (and Your Personal Brand) to Stand Out in 2016
Porter Gale, General Manager, Globality, @portergale

How to Align with Social Media Influencers and Bloggers in Your Market
Mary Grady, Managing Director Media and Public Relations, Los Angeles World Airports, @flyLAXairport
Missy Voronyak, Director, Social Media and Engagement, WCG, @missyvoronyak

Messaging Apps to Watch--and Maybe Use for Your Brands
Kelley McLees, Senior Digital Account Manager, Everywhere Agency, @beEverywhere

Case Studies: Cross-Platform Social Campaigns
Kirstie Foster, Director of Corporate Brand Communications, General Mills, @kirstiefoster
Allison Leanos, Senior Manager, Social Media, Monrovia, @AllisonnTweets
Henry Yu, Consumer Safety Officer, Food and Drug Administration, @FDA_Drug_Info

What's Next for the Big 4 Social Platforms?
Brandi Friel, SVP Digital & Creative Integration, FleishmanHillard, @Fleishman
Jordan Sinclair, Communications Manager, Tweed, @TweedInc

Bonus Items: