Forget the Controlled Town Hall, Employees Have the Social Floor


Once a bastion for static corporate intranets, staid monthly assemblies and stale quarterly—or yearly—print publications, employee communications appears to have jettisoned bland and gone grand. And much of the improvement can be attributed to Web 2.0 and social media. In an IABC / Prescient Digital Media study released in December 2011, 61% of companies reported at least one social media tool available to some or all employees. The most popular intranet 2.

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