2011 15-to-Watch: Sarah Pfeiffer

Sarah Pfeiffer led an online content integration effort for budding entertainment/women’s lifestyle property Sugar Inc.; the first article in the three-part series, including messages about the client’s health awareness campaign, reached 2 million PopSugar readers. In addition, Pfeiffer’s health-centric clients have received coverage in pubs like USA Today, Seventeen and Health, and on The Dr. Oz Show. —MZ

Best Media Hit So Far:
“Working with Real Simple on a large health feature over the course of this year, that finally came to fruition as the first article in the magazine’s history to highlight my client’s brands.”