Case Study: A Needle in a Haystack: PR Outreach Drives Global Search for Progeria Sufferers in Race for a Cure


Children like 10-year-olds Meghan (left) and Sumaira, who suffer from the premature aging disease Progeria, have a better chance at survival thanks to clinical trials generated by the Find the Other 150 campaign. Photo courtesy of The Progeria Research Foundation Organization: Progeria Research Foundation Agency: Spectrum/GLOBALHealthPR Timeframe: Oct. 2009 - Oct. 2010 Hutchinson-Gilford Progeria Syndrome (“Progeria,” or “HGPS”) is a fatal genetic condition characterized by an appearance of accelerated aging in children. Its name is derived from the Greek language and means “prematurely old.

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