Few Companies Supremely Confident in Crisis Response


Crises Confidence Low: A survey of company executives conducted by Pillsbury Winthrop Shaw Pittman and Levick Strategic Communications finds that though 60% of respondents say their companies have a crisis plan in place, just 29% feel very confident their organization would respond effectively in a crisis, while 56% say they feel somewhat confident that they would respond effectively. Other findings include:

• 42% of execs say their company was the subject of a government investigation in the past three years; and 24% state that their company had faced a natural disaster and an equal number say their company had experienced a data loss or security breach.

• 79% say their companies made minor or major changes to their crisis protocol to make it more effective following a crisis. Among the changes were more training (21%) and conducting a crisis audit (18%).

Source: Pillsbury Winthrop Shaw Pittman/Levick Strategic Communications














































Comments Off

Deals of the Week

Get $150 Off PR News' PR Measurement Conference

 prmeasurement2015-dc-175x135

Join us on April 20, 2015, for PR News’ essential PR Measurement Conference at the National Press Club in D.C., and learn how tie PR metrics to measurable business outcomes.

Use code “150off” at checkout to save $150 on the regular rate.

Get $50 off PR News' Book of Employee Communications

employeecommunications-180x150

In this 5th volume of PR News’ Book of Employee Communications, our authors cover more than 45 articles on crisis communications, social media policies, human resources collaboration, brand evangelism and more.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.