Few Companies Supremely Confident in Crisis Response


Crises Confidence Low: A survey of company executives conducted by Pillsbury Winthrop Shaw Pittman and Levick Strategic Communications finds that though 60% of respondents say their companies have a crisis plan in place, just 29% feel very confident their organization would respond effectively in a crisis, while 56% say they feel somewhat confident that they would respond effectively. Other findings include:

• 42% of execs say their company was the subject of a government investigation in the past three years; and 24% state that their company had faced a natural disaster and an equal number say their company had experienced a data loss or security breach.

• 79% say their companies made minor or major changes to their crisis protocol to make it more effective following a crisis. Among the changes were more training (21%) and conducting a crisis audit (18%).

Source: Pillsbury Winthrop Shaw Pittman/Levick Strategic Communications












































Comments Off



Deals of the Week

$150 Off PR News' Social Media Summit

socialmedia201602-180x150Join PR News in Huntington Beach, CA on Feb. 26 for the Social Media Summit, where you'll be immersed in real-world, tactical case studies from brands, nonprofits and agencies and get takeaways in pulling and analyzing social media data; emerging social platforms and apps and so much more. 

Use code “150” at checkout to save $150 o the regular rate.

$50 off the CSR & Green PR Guidebook

csr_vol7_print_digital-thumbPR News’ CSR & Green PR Guidebook, Vol. 7 captures best practices in communicating the positive relationships that organizations are building with their communities of interest. This six-chapter guidebook connects the dots between the effective communication of positive social contributions and corresponding improvements in bottom lines.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.